the scope and strategy for how you will go about your capstone project,
and explains how your proposed project allows you to demonstrate the
MBA program outcomes.
Based on the feedback you received from faculty on your capstone
summary in Assessment 1, you should now have a firm grasp on the scope
of your project. In fact, if someone asks you what your project is
about, you should have an “elevator speech” prepared. That is, you
should have memorized 1–3 sentences that explain the topic, problem, and
scope in a clear and concise way. With just these few sentences,
explaining your project to someone while on a short elevator ride would
be no trouble at all! Additionally, having such a clear vision will help
you with this assessment and the project overall.
For this assessment, you will formally propose your capstone project.
Review the MBA Capstone Project Description [PDF].
Write a business proposal that formally proposes your capstone
project and ends by asking for permission to continue, just as you might
propose a project to a supervisor or client.
Include, at minimum, the following information:
Analyze a business challenge or opportunity.
Include an introduction about your proposal.
Summarize the capstone project topic, scope, and
components; saying that your capstone will comprise a paper and
presentation is not enough.
Establish the premise of your paper; for example, if your plan
is to talk about how Dillard’s department store can come back after a
huge financial loss, you should include citations that establish its
dramatic financial loss.
Define the strategy, scope, and action plan that you will use to complete the capstone project.
Provide a general action plan on how you will research, analyze,
and identify recommendations or solutions to this business challenge or
Discuss the general type of data sources you will be using to
inform your analysis. Provide at least two specific sources that you are
considering. These resources should be from credible sources such as
the Wall Street Journal, IBIS, et cetera. Use the excellent Research Guide – MBA for locating credible resources from the Capella library’s business databases and article collections.
Include the process or steps on how you will access the data necessary for analysis of a business topic or challenge.
Write a conclusion.
Include a wrap-up that ensures your supervisor/client that your
project will meet all requirements, be valuable to them, and be
completed on time.
Be sure to conclude by asking for permission to continue to the next step.
Your proposal should be organized using these sections:
Discussion of the Proposal.
Strategy and Scope.
Style: Your proposal should follow professional
style, as described in the corresponding MBA Academic and Professional
Document Guidelines (available in the MBA Program Resources), including
single-spaced paragraphs. It should use subheadings and be well
organized and well written.
Communication: Ensure written communication is free of errors that detract from the overall message and quality.
APA guidelines: Format your citations according to current APA style.
Resources: Use at least two citations from credible sources.
Length: Your proposal should be 2–3 pages (single-spaced, professional style).
Font and font size: Use 12 point, Times New Roman.
By successfully completing this assessment, you will demonstrate
your proficiency in the following course competencies through
corresponding scoring guide criteria:
Competency 1: Apply foundational knowledge and an understanding of
business systems, processes, and technology within and across core
Analyze a business challenge or opportunity.
Competency 2: Integrate information across disciplines and from differing perspectives.
Define the strategy, scope, and action plan that will be used to complete the capstone project.
Competency 7: Communicate clearly and effectively in a business environment.
Write coherently to support a central idea with correct grammar, usage, and mechanics as expected of a business professional.
B280/GEB2930 Section 02 Business Capstone – Strategic Planning
It is now time to begin the strategic planning phase of your project. You have been hired as a consultant to help MovieFlix solve a business problem. You’ve previously described to MovieFlix’s leadership the first step to helping them solve their problem. Now it’s time to provide them with a full plan and timeline.
For your project this week, you will need to do the following:
Create a chart/table where you detail a SWOT analysis for MovieFlix. For your SWOT analysis, you need to list 3 internal strengths, 3 internal weaknesses, 3 external opportunities, and 3 external threats for MovieFlix.
In 1-2 paragraphs, discuss the information that you put into your SWOT analysis. Why did you list the strengths, weaknesses, opportunities, and threats that you did? Why are they strengths, weaknesses, etc.
Now detail the rest of the steps that you will guide MovieFlix through to reach a positive resolution to their problem. Make sure that you provide their leadership team with a timeframe for when you anticipate the project to be completed by.
Remember to use proper tone in your paper. You are speaking from a “consultant” point of view. Your audience is the Leadership Team at MovieFlix.
Make sure to include an APA formatted title page and reference page for sources that you may have used for your research. Remember to follow APA guidelines when paraphrasing or quoting information. Don’t forget to cite your sources and include in-text citations as necessary.
6 two replies to one post manegerial econ
Business Assignment Help Bargaining is the process of managing a transaction in such a way as to maximize a positive return for a given dollar amount. For example, managers can ask the firm’s workers for all of the materials available and calculate the best price for each of them by subtracting the cost of the materials from the cost of the job. Bargaining is a method for resolving differences in price and performance (Phan et al., 2020). The objective is to achieve mutually acceptable terms of trade. It is a form of non-linear, simultaneous bargaining that occurs when a single action, such as adding or dropping a piece, has the same probability of occurring multiple times in sequence. It is a technique where the manager sets the sequence of moves for each employee and pays the minimum wages that each employee has earned at the set time. The objective of the strategic non-strategic view of bargaining is to achieve a level playing field between companies regarding the competitive advantages and disadvantages of each company’s products and services. The non-strategic view is a complete picture of a company’s total and balanced picture—the actual situation of the company and its employees (Froeb et al., 2018).
Bonuses are paid to employees for maintaining or improving an agreement between two organizations. Bonuses for agreement are paid to organizations that prove a company’s commitment to a group of stakeholders through an agreement to implement a specific action. Bonuses for agreement are often available to business and non-business organizations. The term is used to describe the process. Each alternative that is used is considered equally valid so that any combination of alternatives relevant to the issue and the potential buyer is considered valid. An alternative to agreement is an alternative to the agreement. It is an alternative not in force, and that is not possible. If the alternative is not in force, it can be rejected by the negotiating team members. If the alternative is in force, but it has disadvantages, it should be accepted (Froeb et al., 2018).
Uncertainty is a type of uncertainty that exists in the pricing of a product. Uncertainty of a product is the potential for a price to go up or stay at the same level as the actual cost of producing and selling that product. Uncertainty refers to the uncertainty in the future prices of goods and services compared with the past prices. It is defined as the possibility of price changes that result in unexpected profits or losses and may lead to developing species-based investment strategies. Uncertainty is a possibility, a possibility that has a possibility of occurring but which is not known or treated as such. Uncertainty has no bearing on pricing at the firm level. The firm does not know what the future will be like, or can reasonably expect to predict the future. Therefore, uncertainty does not have a bearing on pricing decisions (Froeb et al., 2018).
An auction is a marketing process where companies compete based on their results for selling their products. Auctions are the sale of inventory on a specified date at a specified price. They are standard methods in businesses to sell off unwanted merchandise to consumers for a higher price. An auction house must be a licensed and insured dealer for an auction to take place and must be operated by the buyer’s agent. Oral Auction is a competitive market where buyers and sellers place offers to buy or sell an item (Phan et al., 2020). There are many types of items that can be put up for sale, including cars, television sets, expensive antiques, expensive cars, gold, precious stones, and even human organs and body parts such as hearts, livers, lungs, spleen, and spleen, and spleen and spleen but not the heart. The benefits of auctions are securing the acceptance of individuals and creating the impression that the buyer is a good citizen. Many of the costs associated with auctions result from companies’ expenses when they use the auction process. Therefore, there is a high probability that companies will incur considerable expenses in using the auction process. Benefits of auctions used in e-sports the benefits of the use of auctions cannot be overemphasized (Froeb et al., 2018).
a. The labor relations of airline companies are complex because of the dynamic nature of the companies and their employees. The various union contracts are mutually reinforcing because the company’s labor relations depend on the behavior of its different employees and the company’s profit and loss projections. Several unionists and former airline pilots have suggested that the combination of these two airlines would bring in much-needed savings. Others have pointed out that many American Airlines passengers would be put off by the hefty ticket prices and the reduced cabin crew, which result from the merger, rather than by the increase in the size of the aircraft. However, another airline trade group argues that the combined airline would remain independent, as British Airways and American Airlines are today (Froeb et al., 2018).
If the merger was approved today, they should expect British Airways and American Airlines to be forced to slash jobs. The two American airlines will also likely reduce their employee costs. A merger between British Airways and American Airlines would probably lower costs for both British and American since those airlines would both have lower-cost carriers. However, it would lower costs at British by the same amount and probably reduce profits of British Airways by the same amount. At least one thing is for sure, a merger of British Airways and American Airlines would not lead to American Airlines bashing British Airways, since a merger of British Airways and American Airlines would not lead to British Airways bashing American Airlines (Froeb et al., 2018).
Froeb, McCann, Shor,
Understanding the functions of interoffice memos is crucial when choosing the best communication channel in the workplace. Being able
Understanding the functions of interoffice memos is crucial when choosing the best communication channel in the workplace. Being able to analyze the audience and purpose of a scenario is an important skill to help you justify the necessity and effectiveness of a memo.
The files attached should be everything to complete. I have the memo attached as well. thank you so much!
Download this memo, in which a university president addresses the employees at the university:
After reading the memo carefully answer the following questions:
Based on what we have read on audience and purpose in this module, describe your thoughts on the memo content and format.
Did the writer choose the best delivery channel for this message?
Are there any places you believe the writer could be more clear?