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Eight Maxims Of Strategy From Sir Basil H. Liddell-Hart Argumentative Essay Help

Difference Between Goals and Tactics

Running a business organization requires an entrepreneur to use both strategies and tactics to gain a competitive advantage over other players in the industry. Strategy and tactics are very different, and one needs to have a deeper understanding of what they are to be able to differentiate the two terms. While business strategies are the means or the game plan an entrepreneur identifies as a means they would implement to attain their long term goals and vision of their business entities, a business tactic can be described as a concrete and logical plan that is geared towards attaining the small-time goals of a business organization (Welch, 01). a business tactic is the measures a business owner uses to support the overall strategy of the organization attain its goals. It is vital to note that while the strategy of a business organization stays unchanged over a long period of time, business tactics keep on changing to ensure that short terms goals are attained in a gradual manner. These small and gradual achievements are the ones that make the strategy of a business successful, leading to the overall attainment of a business vision.

Eight Maxims of Strategy from Sir Basil H. Liddell-Hart

One main difference between how Jack Welch and Sir Liddell-Hart describe the strategy is that while Welch believes that each business is unique. For this reason, business owners need to think of what strategy is suitable for their business, and Sir Liddell-Hart thinks that strategy is a scientific issue that one should always consider the eight maxims when coming up with their strategies (Liddell-Hart, 01). One of his eight maxims to be considered by business entrepreneurs is the maxim of Adjust your end to your means, and this means entities should choose to grow slowly. Apple Inc. is an organization that grew slowly over 44 years to be what it is today.

Work Cited

Liddell-Hart, Bassil. (1968). Eight Maxims of Strategy. Retrieved from

Welch, J.ack (2016). Five Questions That Make Strategy Real. Retrieved from

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